
B'nai Brith National Organization Of Canada
Social Media Strategist and Content Creator – Toronto
Job Title: Social Media Strategist and Content Creator
Location: Toronto (In-office)
About the Role:
B’nai Brith Canada is seeking a creative Social Media Strategist and Content Creator to lead our digital marketing efforts.
This role is ideal for a forward-thinking marketer who can develop and implement high-impact social strategies, with a strong emphasis on social media leadership, content creation, brand voice, and community engagement. You’ll guide our digital presence across a number of platforms and oversee digital advertising campaigns to strengthen visibility, engagement, and impact.
This is a full-time, in-office position based in Toronto.
Key Responsibilities:
- Lead the development and execution of an integrated digital marketing strategy aligned with organizational priorities
- Oversee all social media platforms (Facebook, Instagram, LinkedIn, X/Twitter, YouTube) for multiple accounts, ensuring cohesive brand representation
- Assist with the creation and management of newsletters and email sends
- Manage the digital content calendar and guide cross-functional marketing efforts
- Monitor digital trends and adjust strategy to maximize performance and relevance
Content Creation & Community Engagement
- Produce engaging, platform-specific content including short-form video, reels, and graphics
- Work collaboratively with the marketing and design team to craft impactful campaigns
- Build and manage vibrant online communities; moderate comments, DMs, and audience interaction
- Maintain a consistent brand voice aligned with B’nai Brith Canada’s mission and values
Digital Advertising & Performance Analytics
- Develop and coordinate paid media campaigns across Google Ads, Meta Ads, and other platforms
- Track, analyze, and report on campaign performance using tools like Google Analytics, Meta Insights, and LinkedIn Analytics
- Use data to optimize content, engagement, and overall digital performance
Required Skills & Qualifications:
- Demonstrated experience leading digital and social media strategy
- Excellent organizational and project management abilities
- Strong content creation skills with an eye for storytelling and design
- Proficiency in digital marketing tools (e.g. Canva, Adobe Creative Suite, Meta Business Suite)
- Familiarity with digital ad platforms (Google Ads, Meta Ads)
- Skilled in analytics and performance tracking
- Experience working with Jewish organizations or community-based nonprofits is a strong asset
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