Options Consulting Solutions
PRODUCT MANAGER
FULL-TIME
TORONTO
Up to $90K
We are seeking a Digital Product Manager to lead the roadmap, optimization, and continuous evolution of our clients direct-to-consumer (DTC) e-commerce platform. In this role, you will focus on driving conversion, enhancing customer journeys, and delivering measurable outcomes that contribute to digital growth.
Company Perks and Rewards
- Competitive compensation
- Extensive health benefits package
- and more!
The Job!
- Own and evolve the digital product roadmap within a Shopify Plus environment.
- Define, document, and prioritize product features based on customer insights, stakeholder needs, and business goals.
- Lead discovery and solutioning sessions to support new feature development and optimization initiatives.
- Translate complex customer needs and technical requirements into actionable user stories and clear acceptance criteria.
- Leverage both qualitative and quantitative data to guide product decisions.
- Manage the entire lifecycle of digital product development from discovery to deployment.
- Collaborate closely with cross-functional teams including engineering, design, marketing, customer experience, and operations to ensure alignment with business objectives.
- Work alongside a Technical Program Manager to execute product delivery efficiently across sprints and initiatives.
- Lead efforts to support a successful migration from a legacy e-commerce platform to Shopify Plus, ensuring data, features, and customer experiences are preserved.
- Coordinate with third-party vendors and external partners to ensure timely and high-quality project delivery.
- Lead structured conversion rate optimization (CRO) initiatives using testing, data analysis, and user behavior research.
- Monitor and interpret KPIs such as conversion rate, average order value, lifetime value, bounce rate, and session depth to identify growth opportunities.
- Maintain a deep understanding of Shopify Plus features, limitations, and complementary third-party apps.
- Use analytics platforms such as GA4, FullStory, Hotjar, Mouseflow, Looker Studio, and Shopify reports to identify trends, friction points, and growth opportunities.
- Translate insights into actionable product enhancements to improve customer experience and business performance.
- Support product solutions that involve subscriptions, ERP, and PIM integrations.
- Stay current on e-commerce best practices, personalization trends, and platform innovations to proactively identify new opportunities.
What you bring to the job
- 3-5 years of experience in digital product management, ideally within an e-commerce or direct-to-consumer environment.
- Strong understanding of Shopify Plus and the broader Shopify ecosystem.
- Proven track record of supporting or leading website rebuilds, migrations, or re-platforming projects.
- Experience with CRO methodologies, A/B testing, and tools like GA4, FullStory, Hotjar, and Mouseflow.
- Familiarity with subscription-based models, DTC technology stacks, ERP/PIM systems, and product lifecycle management.
- Comfort collaborating with design and development teams, with a good understanding of front-end technologies.
- Strong communication, organizational, and prioritization skills.
- Analytical and data-driven, with a working knowledge of Jira, Asana, Figma, and Google Analytics.
- Experience working with datasets in BigQuery is an asset.
- Familiarity with AI-powered tools and applications is a bonus.
We really look forward to hearing from you, but please understand that we will only be contacting those that are applicable for the role!
Options Consulting Solutions is an equal opportunity employer and welcomes applications from all individuals. Applicants selected for an in-person interview will be asked whether specific accommodations are needed to support a personal disability.
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