Job Description
Job Description
Job Description
We are searching for a driven and creative Brand Manager, Mass Beauty who thrives in a fast-paced environment and has a passion for beauty, health, and lifestyle brands. This individual combines strategic thinking with hands-on execution, bringing fresh ideas to life while managing multiple projects with precision. If you’re entrepreneurial, detail-oriented, and eager to shape the growth of iconic brands across Canada, this role is for you.
Reporting directly to the Vice President, Marketing & Brand Management, you will play a key role in developing and executing marketing programs, creative strategies, and brand initiatives across Canada. This position oversees multiple channels of distribution, driving brand growth and achieving strategic objectives.
Location: Oakville (Hybrid – 3 days in office)
Compensation: $80K – $90K annually
Contract: 18-Month Full-Time
Key Responsibilities
Communications & Collaboration
Build strong relationships with global counterparts, external suppliers, and vendors from concept to completion.
Partner with cross-functional teams to design and execute launch plans.
Lead and attend briefing sessions to review products, timelines, and launches.
Ensure consistent communication and follow-up across all project stakeholders.
Brand & Marketing Management
Develop and implement strategies to grow market share and brand visibility.
Lead product launches, promotions, and seasonal campaigns in collaboration with retailers.
Oversee merchandising updates, planograms, and visual standards across multiple retailers.
Analyze consumer behavior, competitive landscape, and market trends to inform strategies.
Create and manage marketing collateral, advertising, packaging copy, and sales materials.
Drive E-Commerce initiatives and recommend innovative tactics for brand growth.
Finance & Forecasting
Monitor and manage budgets, pricing structures, and sales targets.
Forecast promotional and saleable inventory to optimize sales and reduce out-of-stocks.
Track expenses, prepare business reviews, and ensure fiscal accountability.
Manage discontinuations and clearance programs to balance inventory levels.
Leadership & Strategic Impact
Influence brand strategies with data-driven insights on product, pricing, and packaging trends.
Conduct regular competitive studies and market visits.
Collaborate with regulatory and legal teams to ensure compliance.
Negotiate effectively with external partners to meet cost and timeline objectives.
Qualifications
Bachelor’s degree in Marketing (preferred).
Minimum 2 years of experience in CPG, Cosmetics, Health & Beauty, Skincare, Fragrance, or Professional Brands.
Proficiency in MS Office and Adobe Suite.
Strong business acumen with an entrepreneurial mindset.
Exceptional analytical, organizational, and detail-oriented skills.
Excellent communication and presentation abilities.
Proven ability to manage multiple priorities in a fast-paced, collaborative environment.
Why Join?
This is a dynamic role where strategy meets creativity. You’ll directly influence how leading beauty brands connect with Canadian consumers, while working with a supportive and innovative team.
How to Apply
If you meet the above qualifications, please submit your detailed resume. Only candidates who meet the required criteria will be contacted.
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